The first Startonomics conference was held in San Francisco last week and was packed with useful information for startups. The goal of the conference was to highlight simple actionable metrics for each of the core areas of launching a startup
Videos of every presentation are online at http://www.ustream.tv/channel/startonomics-2008 . I’ll personally be watching the presentations a few more times.
I had the opportunity to kick off the marketing section with an overview of a full Web 2.0 startup marketing plan. There were several marketing presentations that followed covering specific tactical customer acquisition drivers in more detail (including SEO, Viral Marketing, Social Marketing, etc). Here’s a link to my presentation:
The next Startonomics conference will be held in LA early 2009.